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Define Lifetime Access for your Kajabi Products, Courses, and Membership Sites

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up!

I'm often asked what I think about offering lifetime access to programs and courses.

My answer is always - define what you mean by lifetime access.

You see "lifetime access" is a function of marketing. You are using it to communicate that when your customer buys that you are going to give them access forever and ever and ever to the content.

But that marketing feature has HUGE legal impact. You'll often hear me say, every business decision has a legal impact.

And deciding to offer "lifetime access" is a business decision and you want the legal impact to stay positive.

But getting legal and marketing to get along is really quite easy as long as you don't skip these steps.

1. Create...

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3 Key Distinctions of a GDPR Privacy Policy for your Kajabi Site

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Friday, June 14, 2019.

What makes the GDPR Privacy Policy different from before the GDPR? For the done-for-you GDPR Privacy Policy checklist, click here and you can access it immediately. 

Key Difference #1 is Use of information.

Before the GDPR, you could say any reasonable uses; after the GDPR, you need to provide the specifics on HOW you intend to use the information.

  • For example, to:
  • Email SUBSCRIBER the requested information from the COMPANY;
  • Email SUBSCRIBER a (daily/weekly/monthly) newsletter from the COMPANY;
  • Provide SUBSCRIBER access to the requested content from the COMPANY;

 

Key Difference #2 is You also need to transparently disclose where you are...

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Kajabi and the GDPR

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Wednesday, June 12, 2019.

Yesterday brought up a great question as we discussed going all in with Kajabi email -

What do I need to do with my Kajabi email and the GDPR?

First off - you might be wondering what is the GDPR?

GDPR stands for General Data Protection Regulation and applies to data. As with anything legal, there are definitions for everything so I'm going to simplify this big time for you and just know that if you collect personally identifiable information online and store it - the GDPR applies to you.

Back in May 2018 when the law went into enforcement - it had passed back in 2016 in the European Union - the online community kinda went into a mild case of pandemonium.

...

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How Kajabi email saves, time, money, and gives you more freedom.

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Tuesday, June 11, 2019.

Are you currently using an outside program, like Mailchimp or Convertkit, for email and wondering if you can use Kajabi instead because ideally, you'd love to not be paying another bill.

Asking this question to Kajabians will definitely get you as many answers as there are people that answer. So instead of sharing with you whether you should or not, I'm going to share with you the questions that I used with myself when making the decision to go all in with Kajabi.

  • Do you want the ease and simplicity of having your business all-in with Kajabi?
  • Do you want to save time and headaches?
  • Do you want to save money?
  • Do you want more free time?

I know many others...

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Use an Incognito Window to Test Your Kajabi Offers

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Monday, June 10, 2019

Has this ever happened to you? You just created an offer, but as you're testing everything out, the PayPal button is not clickable. You've already double-checked and your PayPal account is connected and integrated? So what else could it be?

You're going to love how easy this quick Kajabi fix is - it's not even a fix really. You need to -

Use an incognito window to test the offer checkout page.

The reason for this is as the admin of your Kajabi and PayPal accounts, the button is not going to display for you.

Here's what you do:

  1. On Chrome - you want to always make sure you're using Chrome with Kajabi anyhow.
  2. Click on File.
  3. Click on New Incognito Window.
  4. Go to...
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3 Simple Tasks to get Started with Kajabi when You Feel Stuck

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Sunday, June 9, 2019.

  • You absolutely know that there is a need for what you do.
  • You know that once you post your first video up things will start to progress, but for some reason and you're not sure why - you can't get started.
  • You know you're overwhelmed by the process of putting the actual video together or scared it won’t be perfect.
  • You also know that you can't go through one more year paying for but not using Kajabi.
  • You have to make at least on sale by December 2019!!!!! 

I think all of us have been at this spot or are in a similar spot.

Thinking ...

I can't get started.
I'm paying for Kajabi and I can't get started.
I know I want to do this but I can't get...

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Choose Your Metric Before Concluding that what You are Doing isn't Working

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Saturday, June 8, 2019

What is your metric you use before deciding whether your pipeline is working?

Just this last week, I had four different people say, I"m going to run this webinar once and see if it works.

Ok. But running anything once cannot tell you if it's a success or not.

You see you need better numbers before you can make better decisions.

I'd suggest 20 as your metric when you are starting anything new.

  • Host a webinar 20 times before saying it doesn't work.
  • Sell a product 20 times before moving onto the next thing.
  • Do 20 1:1 calls before you know what your process is.

Now you can choose whatever metric you want but once isn't a metric. That's really just the emotional...

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Change the Page Name on Your Kajabi Pipeline or Standalone Pages

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Wednesday, June 5, 2019.

You just pasted your finished pipeline, sales page, or landing page onto Facebook and instead of what you expected to see you see "Registration" or "Opt in" page ... what?!?

Change the page name of your Kajabi Pipeline or Landing pages.

If you'd like the total checklist done for you, then click here and add the Trello checklist for Landing Pages to your own Trello board.

  1. Navigate to the page you want to change.
  2. Click on Website from your Kajabi dashboard.
  3. Then click on Page Builder.
  4. Then select either Standalone Pages or Pipeline Pages.
  5. Then choose the page you want to edit.
  6. Now click Details - located in either the lower left-hand or right-hand corner of...
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Change the Favicon on your Kajabi Site, Pipelines, and Landing Pages

Hello and welcome!

It's Tamsen Horton from PBK the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK power-up for Tuesday, June 4, 2019.

Sharing those sales pages and pipelines you are so stinking proud of?

Well, let's make sure we take care of your favicon. Plain and simple, while we all love Kajabi! There's no need to have your pages displaying the Kajabi K favicon.

If you're a Trello user and lover you can get this entire checklist done for you by clicking here and adding it to your own Trello board.

Change the favicon on your Kajabi Site.

1. Make your favicon.
I use Canva and create a custom image of 64x64 px. I know the Kajabi dimensions say 32 x 32 px but if you make it that size in Canva it is blurry. If you make 64x64 then it looks great.

Use a bold symbol or a single letter or number...

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What is arbitration?

Hello and welcome!

It's Tamsen Horton from PBK, the gathering place for preneurs worldwide. Those of us unlocking our superpowers and living our vacationing life using Kajabi. Lives and businesses we don't need to escape from. Giving us health, wealth, and family freedom.

And this is your PBK Power-up for June 3, 2019.

Arbitration and why this matters to what you're building with Kajabi.

You need purchase terms when you are selling your products and services on Kajabi. And having an arbitration clause in that contract makes a lot of sense.

What is the purpose of arbitration?
It is an alternative dispute resolution to a court proceeding, also called litigation.

Litigation can get quite expensive and often takes a very long time. Using an arbitration clause allows you to set the rules for what happens if a dispute arises between you and a buyer.

Arbitration is the process of bringing a business dispute before a disinterested third party for resolution. The third party, an arbitrator,...

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