Navigating AI and Building with Boltaìa
AI is moving fast—and if you’re not structuring your business to keep up, you’ll be left building on someone else’s land.
Right now, AI is helping us create content, build brands, and automate everything from onboarding to follow-ups. It's exciting—and risky. In the legal world, I call this the wild, wild west. There's the thrill of land up for grabs and ruthless villains around every corner of the digital landscape we occupy. We also don't know yet how the legal landscape will play out in the AI era.
Here’s what most people don’t realize:
- That AI-generated names, slogans, and assets can be copied if you don’t protect them
- That automations built on shaky terms can break your trust with clients
- That moving fast without legal infrastructure leads to rework, refunds, and regret
Boltaìa is how we solve that.
It’s the method for bolting together the five systems your business needs:
- Legal
- Tech
- Automation
- Brand & IP protection
- Smart infrastructure
It's the engine that keeps you flying at altitude—not stuck taxiing on the runway or plummeting from the sky in flames.
Here’s an example of how I’m proactively placing strong barriers around my own creations: these are clauses straight from my own purchase terms.
CLAUSE: AI AND DIGITAL USE RESTRICTIONS
Legal Language:
To preserve the integrity of the Company’s intellectual property:
- You will not upload, input, or provide any Company materials, recordings, or community discussions to any AI, LLM, or machine-learning system (including ChatGPT, Claude, Gemini, Copilot, Anthropic, or private models).
- You will not scrape, summarize, reverse-engineer, or replicate Company content using automated tools or browser extensions.
- You will not generate derivative works using AI tools that mimic or substantially reproduce Company content, frameworks, or likenesses.
- You represent and warrant that you will not use any portion of Company materials to train, fine-tune, or enhance AI systems or competing educational content.
- The Company may immediately suspend or terminate access upon suspected misuse and pursue injunctive or equitable relief.
Violation of this clause constitutes immediate breach.
Why I Use This:
This clause exists to protect my original work from being used as AI training fodder. We’re in a new era where anything publicly available can potentially be ingested by machine learning models. I’m setting firm boundaries to keep my IP mine, and to ensure members don’t accidentally or intentionally leak protected assets to tools that will replicate and regurgitate my work elsewhere. These protections help preserve the value and uniqueness of what I create.
Realty:
Now, with that said—I'm under no delusion that people won't do exactly what I say not to. They will. But with this in place, if there's ever a time to pursue legal remedies, I have slightly less soggy quicksand from which to pursue them. Sometimes in the law, it's not about having a perfect solution at the beginning—sometimes slightly less soggy is worth hundreds of thousands of dollars.
CLAUSE: RECORDINGS, AI PROCESSING, & MEMBER ANONYMITY
Legal Language:
Participation in live or recorded sessions constitutes consent to audio and video recording.
The Company may use AI-based tools and transcription services to process, summarize, or enhance these recordings for educational, archival, or marketing purposes. Member understands that such tools may introduce errors or omissions and agrees that the Company is not responsible for any inaccuracies or misinterpretations resulting from automated processing.
By participating, Member grants the Company a non-exclusive, worldwide, royalty-free, perpetual license to use, reproduce, edit, and publish Member’s name, image, voice, likeness, and contributions from these sessions, in whole or in part, for educational, training, promotional, or marketing purposes, including publication on public platforms such as YouTube, the Company’s website, or other media channels, without additional compensation.
Members who wish to maintain anonymity may participate with their camera off and use a pseudonym during calls—recorded or unrecorded. Members choosing this option must notify the Company in advance of the pseudonym they intend to use to ensure proper identification and admission to calls.
Why I Use This:
