NP2NYC Straight Line Sales
Find Out Where You Are on Your Runway
7 questions. Your phase identified. 8 episodes curated for where you actually are — not where you think you are.
How it works
The NP2NYC framework has four phases. This tells you which one you're in.
Most people think they're further along than they are — which means they're applying the wrong solutions to the wrong problems. This diagnostic finds where you actually are, based on what's true in your business right now.
Phase 1
Completing
Building the runway — North Pole, lead magnet, intro offer, automations. Not yet promoting or converting.
Phase 2
Promoting
Showing up at your North Pole consistently. List is growing. The runway is live and being fed.
Phase 3
Converting
Leads are coming in. The runway is built and running. People aren't buying yet — or not consistently.
Phase 4
Implementing
People are buying. The runway works. Now you're scaling what's already converting.
The diagnostic
7 questions. Your curated playlist.
Answer honestly based on what's true right now — not what you're planning or what used to be true. The playlist is only useful if the answers are accurate.
New to NP2NYC? Start here
Download the Action August Prep Guide first — it gives you the framework context to get the most out of your results.