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Kajabi Design Your Membership Experience

Step 1: What is your NP2NYC?

  • It is essential to know exactly the role that your membership fits in your NP2NYC. 
  • What is your North Pole or read magnet?
  • What is your Lead Magnet?
  • What is your Intro Offer?
  • What is your NYC Offer? 
  • The membership can fit either as an Intro Offer or a NYC Offer. 

Step 2: Are you doing a product-based or offer-based membership? 

  • Here are more in-depth videos on product-based v. offer-based available here. 
  • Choose which model serves you best right now. 

Step 3: Write out your timeline. 

  • I highly recommend reading the book Never Lose A Customer Again by Joey Coleman. It walks through 8 specific phases of the customer experience and gives you the opportunity to identify exactly what you want to have happen at each point during your membership experience. 
  • Add in all specific dates.
  • Add in all the events that you want to have happen. 

Step 4: What is your "membership business" aka your coffee shop going to look like? 

  • Exactly like any business getting ready to open they have to make the decisions about - 
  • What is the building going to look like?
  • What are the furnishings?
  • What is available to use?
  • What is available for purchase? 
  • Your membership is your "coffee shop" and you need to pay attention to the details that make your experience unique. 

Step 5: Now you start building in Kajabi. 

  • With the planning ready, you are ready to go into Kajabi and start building the pieces. 
  • Pages: sales and thank you pages
  • Offers
  • Products
  • Email sequences
  • Events
  • Automations

Questions?

Your membership is unique and as you have specific questions, please ask any time. 

Stop REINVENTING the wheel & signing up for endless webinars!  

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